Aluram
Aluram is a clean, vegan, cruelty-free haircare brand made with coconut water and marula oil, designed to hydrate, smooth, and protect all hair types. Free of sulfates, parabens, and gluten, it’s safe for color-treated hair and offers salon-quality results with a minimalist, ethical ingredient list. Popular among stylists for its curl, moisturizing, and volumizing lines, Aluram products are especially loved for frizz control and softness—though some users note that not all ingredients are fully “clean” by strict standards due to added fragrance.